We understand that having a good presence on social media is key to growing a successful business for many of our Ambassadors. We want to support you in growing your online presence, but it’s important that all content is in line with our brand image.
When it comes to advertising products and special offers, the team at Head Office work hard to provide Sisterhood branded assets for the field to use. We’ve also created a Social Playbook. In it you’ll find lots of tips and tricks on how to make a good impression on social media and to ensure you always #PlayByTheRules. You can find out more about our Ambassador badges scheme in the playbook too.
Sadly, if an Ambassador is found to be in breach of the Social Playbook rules, they’ll be contacted by our compliance team, which may result in the closure of accounts. Therefore, we strongly advise that you carefully read through the Playbook so that you’re confident about what you’re posting on your channels. And of course, if there’s anything you don’t understand, you can always reach out to your Upline, who will be able to help.
Remember, due to the nature of some products Ann Summers sell, you’ll need to be extra vigilant that all your content is in line with the social media platform’s community guidelines, so that posts aren’t removed or accounts disabled. Our top tips are:
- Think about your wording - it’s not only images that may be flagged as explicit, but the wording that accompanies your post too.
- Be authentic - most platforms will automatically block accounts believed to be ‘bots’, so avoid spamming pages, including copying and pasting the same post multiple times.
- Think about your audience - only post in Ann Summers specific groups where you know the audience is over-18.
For further information on the guidelines set out by the social media platforms, click on the links below:
If your account has been disabled, unfortunately the Ann Summers Sisterhood have no control over security decisions made by these platforms and are unable to provide advice on how you might go about having your account reinstated. Please contact the platform directly to resolve this.